How it works
Sign up
Create an account
Earn points
Earn 1 point for every £1 you spend
Redeem
Exchange your points for discounts or free products
More ways to earn points
Follow us on social media, sign up for SMS and more.
Create an account
+20 points
Refer your first friend
+20 points
Start a subscription
+40 points
Follow on Tiktok
+5 points
Follow on Instagram
+5 points
Tell us your birthday
+5 points
Leave a Trustpilot review
+10 points
Sign up for our emails
+10 points
By subscribing you agree to our Terms of Service & Privacy Policy.
Tell us your phone number
+10 points
By signing up via text, you agree to receive recurring automated marketing messages, including cart reminders, at the phone number provided. Consent is not a condition of purchase. Reply STOP to unsubscribe. Reply HELP for help. Message frequency varies. Msg & data rates may apply. View our Privacy Policy and Terms of Service.
Points for free products
To exchange your points for free products, simply hit the "redeem" button below, add your desired freebie to cart, and use your unique redemption code at checkout.
Tiers
Bronze
Silver
Gold
Platinum
On sign-up
£100 spent
Be a subscriber
Subscribed for 3 cycles
£1 spent
1 pts
1.25 pts
1.5 pts
1.75 pts
Birthday reward
30 pts
50 pts
75 pts
100 pts
Points promotions days
Tier reached bonus
30 pts
50 pts
75 pts
Referral points multiplier
1.5x
1.75x
2x
Early access to promotions
Sampling opportunities
Early product release notification
FAQs
Miniml Rewards is our way of saying thanks for choosing better. It’s completely free to join, and the more you shop (and stay subscribed), the more you earn. Think points, perks, and early access along the way.
Just create an account with us and you’re in. You’ll start earning points straight away.
There are plenty of ways to build up your points. For our Bronze tier customers, the points are as follows. Our other tiers have points multipliers, meaning you earn more for each action. Learn about our tiers below.
It all adds up quicker than you think!
- Shop with us: £1 = points depending on your tier
- Create an account: 20 points
- Start a subscription: 40 points
- Refer a friend: 20 points plus more as you level up
- Leave a review: 10 points
- Follow us on Instagram or TikTok: 5 points each
- Sign up to emails: 10 points
- Add your phone number: 10 points
- Tell us your birthday: 5 points
It all adds up quicker than you think!
Points turn into money off your future orders.
You’ll see your points balance and rewards in your account when they’re ready to use.
- 1 point = £0.10
- The more you spend, the more you earn
- Higher tiers earn points faster, up to 1.75 points per £1
You’ll see your points balance and rewards in your account when they’re ready to use.
You can exchange your points for money off your next order. If you have enough points, you can redeem for free products too. From time to time, you may also see opportunities to redeem points for exclusive rewards.
Yes, points expire on a 12-month rolling basis. We’ll always try to remind you before they expire, so you’ve got time to use them.
We’ve got four tiers: Bronze, Silver, Gold and Platinum. The more you spend, and the longer you stay subscribed, the more perks you unlock.
Bronze - everyone starts here
Silver - spend £100
Gold - start a subscription
Platinum - stay subscribed for 3+ cycles
Bronze - everyone starts here
Silver - spend £100
Gold - start a subscription
Platinum - stay subscribed for 3+ cycles
Bronze
Silver
Gold
Platinum
- Earn 1 point per £1
- 30-point birthday reward
- Access to points promotion days
Silver
- Earn 1.25 points per £1
- 50-point birthday reward
- 30-point tier bonus
- 1.5x referral points
- Early access to promotions
Gold
- Earn 1.5 points per £1
- 75-point birthday reward
- 50-point tier bonus
- 1.75x referral points
- Early access to promotions
- Sampling opportunities
- Early product release notifications
Platinum
- Earn 1.75 points per £1
- 100-point birthday reward
- 75-point tier bonus
- 2x referral points
- Early access to promotions
- Sampling opportunities
- Early product release notifications
Your tier is based on your eligibility. To keep your tier and its perks, you’ll need to stay within the criteria, whether that’s spend or subscription status.
If you return an item, any points earned from that purchase will be removed from your account.
Share your unique referral link with friends and family.
- They’ll get a reward on their first order
- You’ll earn points once they’ve made a qualifying purchase
If you pause or cancel your subscription, you may lose access to Gold or Platinum tiers and their benefits. Once you restart your subscription, you can begin working your way back up again.